FINALLY!

Today has been the BEST mail-day ever!!! I got the result of what i've been working on for almost two months... The exclusive customer magazine for a new shopping center in Kuopio!! I've been working on every single fashion or design-related article in the whole magazine,including the planning and styling for the cover and the main-editorial.

It's been sweaty and teary and HECTIC at times, hunting down the right contacts at every fashion brand that will be opening in the mall, asking for product pictures, spending hours trying to pull things together since everyone always delievers in a different time, but FINALLY it's all paid off and I have the result in my hand!!
Even if the goal here was to create something more mainstream that works for a larger  target group than high fashion does, (and what my personal taste and style is), I can't tell you when I've felt this satisfied last time :) so so happy!
 

The main editorial was about the holiday season's IT partywear. It was shot by super talented Rikard Lilja. Makeup by the sweetest Madeleine Oxalaryd. Model Polina/Nouveau Models. Best assistants ever Martin and Laura!  ♥

Fall's number one trend: Leather.

 

Finnish model Suvi Koponen photographed by Craig McDean for Vogue UK September.  

This smooth, silky editorial got me by storm, Suvi's perfect skin and shiny hair is definately going to be my inspiration this winter. Combined with the strong leather pieces such as the bowtie and the cap, this is surely going to show the way in this seasons accessories.

The Fashionisto.com

Finally the styling I did with photographer Rikard Lilja is on TheFashionsito.com! :) it's always wonderful and exciting to see a final result from a job being published, especially now when it was my first time styling menswear. I like it though! The more simple and clean the better, no fuss here!

I've been working my ass off doing stylings and growing my portfolio as my move to Tokyo is closing up, and it feels like i'm finally coming closer to my goal!

 

More publications to come soon :) still secret! See the whole editorial on thefashionisto.com here.

New Nordic Wardrobe shoot

    

Skirt/Vintage, Shirt/Stine Goya 

 

Dress/Stine Goya

 

Cut-off turtleneck/Custom made, Shorts/Stine Goya, Backpack/Arch Industry

Find these items on http://www.nordicwardrobe.com

Here's the latest styling I did for Nordic Wardrobe. Another one coming up soon!

The Beloved Country.

This 50's style with a twist editorial is definately going to be my spring/summer inspiration! Being feminine is very important to me, although i never wanna take it over the top, frankly it almost scares me! This is the perfect way to not be boyish but still have some edge!
Minimalistic, clean cuts combined with some prints accompanied by thick eyeliner and romantic hair!








Mona Johannesson photographed by Peter Gehrke for Elle Sweden. Stylist Lisa Lindqwister.